Expertise: Search engine results, online marketing, site monetization, pay per click
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Craig has been involved with search engine marketing, search engine optimization, web site monetization and that other nebulous thing called the “internet” since 1993.
At Microsoft, he managed a $500,000 per month SEM campaign for the MSN Travel group, generating well over $100k in travel bookings per day.
At MapQuest, he was responsible for an Adsense account revenue line in the tens of millions.
More generally, Craig is an idea guy first and foremost. He sees demand and figures out how to meet it with innovative solutions–from widgets all the way to the most advanced software technologies.
Craig’s specialties include: new product development, product management, product marketing, client services, recruiting, intellectual property management, business planning, strategic planning, decision making and account management.
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